|Customer Description||The client is an independent, e-commerce site and blog, involved with online selling of various Wii products and accessories. Additionally, it has reviews and posts about various Wii products and games.|
|Customer's Requirement & Objectives||The client has an ongoing requirement for creating a marketing campaign for the site. The key objective is to leverage social media channels to create visibility (and subsequently more traffic) for the e-commerce portal.|
|infoAnalytica's Role||Phase I
Implement key social media marketing strategies on various networks and portals as mentioned above. This process includes creating consistent "buzz" for the client's site. The Marketing message is very subtle and engaging ensuring that the content we post on these portals flows with the discussion. it does not come across as blatant direct marketing.
|Value Proposition||The client gained a 406.8 percent increase in the average monthly visitors in a month itself.|